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On a spring morning washed in
warm sunshine, Larry Hawkins steps
onto McCormick Field. Beyond first
base, a man cuts grass on a rider
mower. Close to third base, another
man hoses down a patch of seeded
ground. Hawkins watches for a moment,
gazes at the surrounding hills,
then looks down at the bright green
grass beneath his feet.
Larry
Hawkins, general manager for
the Asheville Tourists Baseball
Club, stands in front of the
score board at McCormick Field.
(click photo to enlarge)
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"This is winter
rye," he says. "Fescue
will be up soon, right in time for
our first game of the season."
Hawkins is general manager for the
Asheville Tourists Baseball Club
and is in charge of everything from
making sure the field is prepared
to making sure the players show
up for game time. It's a position
he enjoys tremendously, in spite
of the fact that he once aspired
to be a player rather than manage
the business end of baseball.
"When I was in high school
at Blue Ridge School, I did it all,"
the Cashiers native recalled. "I
played baseball, basketball and
volleyball. I played non-stop all
year."
But an injury and other considerations
put an end to his plans to play
in college.
"I had conversations with some
small schools but I had shoulder
problems and I was really too slow
for baseball," he said. "And
I was too small for basketball.
"Once I realized I couldn't
play sports in college, I took a
landscaping job with my brother-in-law
in Cashiers for a year. I didn't
know what I wanted to do."
A year later, still undecided about
his future, Hawkins talked to Cheryl
Contino-Conner, who was then the
transfer advisor at Southwestern
Community College and is now director
of Student Support Services.
"At the time, all I knew was
that I loved sports. And all I knew
about sports was from the player's
side," he said. "But Cheryl
pointed out careers in which I could
stay in sports in other ways. I
knew I didn't want to be a trainer
or a P.E. teacher, but I liked the
idea of sports management that she
told me about.
"I realized I could get my
core courses at Southwestern and
transfer them to Western Carolina
University where I could earn a
degree in sports management. It
just made sense to start at SCC.
The transfer program was good and
going to a community college is
economical. So I enrolled at Southwestern."
Hawkins completed his first year
at SCC and went on to WCU. As part
of the sports management program
there, in 1996 he interned at McCormick
Field with owner and general manager
Ron McKee. Hawkins did well and
enjoyed working with McKee. After
graduation he accepted a full time
position as stadium operations manager
with a club in Clearwater, Florida.
Then in 1998, he got a phone call
from his mentor.
"Ron called and asked if I
wanted to come home," Hawkins
said. "I loved McCormick Field
and with my family in Cashiers just
an hour from Asheville, it was an
easy decision."
Hawkins moved back to Asheville
and married his fiancé, Kim.
In his first job with the Tourists
Baseball Club, he was in charge
of stadium operations and sales,
a position he held for two years.
In 2000 he became assistant general
manager, working primarily in sales;
then he was named general manager
in 2005.
"I oversee all the day-to-day
operations of the club, from sales
to game day operations, to being
the go-to person for the players,"
he said. "And contrary to what
most people think, it's a year round
job. During the six months we're
not in season, we're getting ready
for the next season."
According to Hawkins, life at the
ballpark is varied, interesting,
and sometimes time consuming.
"On our home game dates, we'll
work from 8 a.m. to as late as 1
a.m. the next day," he said.
"Interns come to us from all
over the country - and from area
colleges. It gives them a chance
to decide if it's a lifestyle they
want to pursue. I certainly did.
"It's an interesting job, fun
and exciting. I meet a lot of people
that others would give their right
arm to meet. I once got to spend
several hours with Ted Williams
and had dinner right next to Tom
LaSorda. Then Bill Davidson, our
owner, is pretty famous; he was
responsible for developing the NBA
and bringing back several other
sports areas. He's also the primary
owner of Palace Sports and Entertainment
which owns the NBA team, the Detroit
Pistons, and the NHL team, the Tampa
Bay Lightening. It's great to meet
all these people, and now they are
just that - people like everyone
else."
Then there are the people challenges.
"We're the farm club for the
Colorado Rockies," he said.
"They handle the recruiting
of the players they send to us.
They're mostly 18, 19, 20-year-olds,
many of whom are Latino or Taiwanese.
A lot of them don't speak English
and it's a challenge to help them
function in a culture that's foreign
to them. I work with all the players
on day-to-day issues and help them
with any problems they may have.
I also try to help them understand
that they are living in a small
town with expectations about their
behavior."
Speaking of challenges, Hawkins
recalled when Tourists team manager
Joe Mikulik made national television
last summer season.
"He was ejected from a game
for arguing a call," he said.
"I had to field phone calls
and emails from all over the country
from people who wanted to give their
opinion about it. I still get emails
because it's on UTube and people
Google it even today."
In such an ever-changing environment,
what does Hawkins most look forward
to each year? "The beginning
and the end of the season,"
he says with a laugh. "I always
look forward to the anticipation
of a new season and the crowds coming
out to McCormick. Then the season
wears you down physically and you're
ready for it to be over for another
year."
Looking back, Hawkins sees two turning
points in his life that were most
instrumental in his career. "Southwestern
gave me direction in what I wanted
to do professionally and Ron gave
me the opportunity to get where
I am today. He gave me my first
job here and then promoted me to
general manager as his successor,"
he said.
"I love my job; the fun and
hard work go hand in hand. And how
many people can say they go to a
ballpark to work every day? Besides
being a player, it doesn't get much
better than this."
For more information about the Asheville
Tourists Baseball Club, visit www.theashevilletourists.com.
For more information on Southwestern
Community College, visit www.southwesterncc.edu.
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